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5W1H


5W1H

<Ÿ Ÿ > /<> | 21Ͻ

Ⱓ
2019-02-12
ePub
뷮
31 M
PCƮºPC
Ȳ
2, 0, 0
å α׷ ġ ȵǽó?å α׷  ġ
 Ұ
 Ұ
ټ

 Ұ

Ұ

ܼϰ ϰ Ϻϰ ذѴ!
ϰ ϰ, ݵ
5W1H

ϰ Ȯ Ŀ´̼ ϱ ִٸ? ˰ ִ, ʹ ⺻, ׷ ̰ ̶ ߴ ̶? ٷ 5W1H. å ϻ پ Ȳ ɷ ϴ ϰ ܼ ü 5W1H ҰѴ.
Ⱓ 濵 Ʈ ε鿡 پ ü ̵ ߻ ؿ ڴ ǰ κ ̷ ǰ Ǿ. ȸ . ʹ Ƽ  ؾ 𸣰ڴ. м ؼ ϰ ִ Ȯ .
ǰ߿ ϴ ״ 濵ڿ ͺ並 ãҴ. 5W1H Ȯϰ . ܼϰ ϰ ܼϰ ϼѴ. ׻̴.
ϽӸ ƴ϶ ϻȰ 5W1H ̷ ڴ Գ ͼ 5W1H ľϰ ذϴ ü Ȱ ֵ Ͽ. , ߰߰ ذ, â ̵ ߻, ִ , Ŀ´̼ Ȳ ܰ迡 5W1H  ϰ, ִ ü ȳѴ.
 Ȳ , ⺻ Ǵ 5W1H Ͻ ϰ ִ ̴. ٰŰ Ǵ ⼺ ִ 5W1H Ѵٸ ܼ ִ. ߻̳ ӿũ ٸ å б ٶ. ſ ս, ׷ ̰ Ǿ ̴.




ǻ

ϵ ݺȴٸ
϶!
۰ ׹
츮 ó

ij ô, ߻ Ű带 Էϸ 󸶵 ϴ () ã ִ ô뿡 츮 - Ǵ ǥ ⿡ ִ. ׷ ̷ ؼ ڱ  θ ĿԴ ð, þߵ . · ο ġ ãƳų ȭ ϱ ƴ.
̸ غϱ 츮 ӿũ ɾ . PEST, 5F, 3C, 4P, 7S, SWOT, ġ罽, PPM, STO, AIDMA, AISAS, PLC, ۡ۽ ذ, ̵ ߻ ̶ غ ӿũ ̴. ׷ٸ ϴ شٴ  󸶳 ø ִ°?
ȼ ׷ ̵ ӿũ ġ ְų, ӿũ ־ Ȳ Ϳ ġ ʾҴ. ¿ ̷ ִ. Ȳ ٸ ӿũ ʿϰ, ܿ⵵ ľǵ ¿ ߱ ٻڴ ӱ ۿ ̴.
̷ ϰ, ó ִ. ˰ ִ, ʹ ⺻, ׷ ̰ ̶ ߴ , ٷ 5W1H. ٳⰣ 濵 Ʈ ϸ ߽ 300 3 ̻ ε鿡 ü踦 Ұϰ Ŀ ڴ ӿũ ̿븸 ϰ ִ ε ϴ ãƳ´.
ڴ ϻ پ Ȳ ɷ ϰ Ű ÿ 5W1H ҰѴ. ˰ ִ 5W1H ̺Ʈ ǰ ȹ, ȼ, ȹ, ̼, پ Ȳ  ǰ յǾ Ǵ ʸ ü ˷ش.

When(?) Where(?) Who(?) What(?) Why(?) How( ?)

ڴ ˰ ִ 6 ܾ ̷ 5W1H ϰ, Ѵٸ ݵ νð ̶ Ѵ.

5W1H,
ȿ ̸
ְ ų

5W1H ܼ ϴ ൿ ȹϴ Ʋ ʴ´ٰ Ѵ. ׵ When, Where, Who, Why, What, How ð? , ? , ι? , ? , ? , ? , þ߸ ϴ ü Ѵ. ˰ ִ 5W1H  ȰϴĿ а .
5W1H ȴ. ׸ پ Ȳ Ϲ ִ. ׷鼭 ȿ̴. 6 ׸ Ʈ ̷ ִ ܿ⵵ . þ߷ ϴ ܼ Ѵ. , ̵ ߻, ִ , ذ ʿ þ߷ ϴ 5W1H ϰ, Ӱ ؼ ϴ ˾ƺ.
5W1H ٶ м ߿ ƴ϶ , ū ȸͽŰ ħ ٴð Ƿ Ȳ ó ̴.

ε ư ,
ִ ܼϰ ϰ ,
߻ ̰ .

ϽӸ ƴ϶ ϻ ߰߰ ذ ̴. ϴ پ տ 귯ġ ȤǴ 츮 ġ . ׷ å 5W1H ø. 信 ſ ϰ ͼ п ̸ Ǵ ʵ ̴. 5W1H ܼ 츮 ο ߰߰ ̴.


å ӿ

׷ 濵 ȯ濡 ڽ ϴ 𸣴 찡 ϴ. 䱸 ǥ м غ ̷ ذå ʴ´.
ٽþ ̳ ︸ Ϸ ϸ ڻ Ǽȯ ̴. ̷ ϼ Why ŵ ڹϸ Big-Why( ) Ž ö󰡴 ȸ ߿ϴ.

- ѷα ܼ ü, 5W1H



Ƽ ⽺ ǻͷ ִĺ â ǻͷ ϴİ ߿ϴ١ ߴ. ڴ ǰ 翡 ϱ ε ⼭ ǰ ϴ ൿ ؾ ϡ δ.
츮 帱̶ ǰ Ĵ ƴ϶ վ ɰ ູ ϡ ´. ̿ Big-Why ϰ þ߸ ؼ , ȯϴ ߿ϴ.

- CHAPTER1 : Big-Why ȸѴ



߻ þ߸ ׷ Ŀ  ǰ 񽺸 ٸ ٽ ľϴ ۾ ʿϴ. ׶ ȿ ü谡 5W1H. , , , ֶ ο ݾ Ÿ鼭 弱󿡼 ǰ, ɿ ̵ ִ.
5W1H ߻ ο ġ ǰ 񽺰 źѴ.

- CHAPTER2 ̵ ߻: 5W1H ĵ



Why( ΰ?) ؿ 1 Why-Where( ΰ?), 2 Why-Who( ܳ ΰ? ΰ?) How( ΰ?) Ʒ 3 How-What( ΰ?), 4 How-When( ΰ?), 5 How-5W2H(ü  ΰ?) ټ ⺻ Ǿ ִ. ٷ ̰ 濵ڰ ϸ鼭 ̴.

- CHAPTER3 Ŀ´̼: Why-How ִ



ģ 꼺 ߸. ̷ źź ǹ Ȯϰ ƾ Ѵ. ó ΰ پų Ϻ ̴ ƴ϶  ذұ Ѵ.

- CHAPTER4 ذ: 3W1H ߸



߿ ̷ ƴ϶ ϱ, ̰Ͱ мغ ̸  鼭 غ ̴.
츮 𰡸 м ľѴ. ȯ ȭ ؽ ó ൿ 䱸, Ʈ ȭ ϰ Ѵ. ̶ 5W1H ū ȴ.

- CHAPTER4 ذ: 3W1H ߸

ڼҰ

ͼٴ븦 ʹ 濵п(MBA) ߴ. ùٿ ű , , ƽþư ȹ Ծ ߴ. ũ ũ Ű ΰü ϴ ġ, å Ծ, ÿ ߴ.
MBA ü ۷κ μ , , ߴ. ֽȸ Ʈʽ ǥμ ԾȰ ( 1,000 ϴ 濵 ڹ), ȭ , ϰ ִ.


ϸ 5W1H, 6

ѷα
ܼ ü, 5W1H'
ϵ ݺǴ ſ
ϴ ⺻ 5W1H žϰ ִ
5W1H ̷ , ̸ŭ ִ
5W1H ʿ 4 Ͻ Ȳ


CHAPTER1
'Big-Why' ȸѴ
Q ȸ м ΰ?
SECTION1 ˾ä ⵵ δ
İ
ȸ ǹ
͡ ذ 谡 ȴ

SECTION2 󸶸ŭ Ž ġ
۸  ¥ ƴϴ
Ž Ž ¥ δ
ؾ ϴ° ռ  ǰ ȸѴ

SECTION3 ȸ м ϴ
׳ ϸ Ǵ¡
Ϸ ΰ ߳
ȸ м 

SECTION4 ǰ ƴ϶ Ͽ ϶
帱 ϴ ''ϱ?
ϴ°?
ᱹ 帱 ϰ ?
ǰ
ְ ſ 衯 緯 ´

SECTION5 ٸ ٴٶ
ο ̵
Ȱ  Ȱ ?
ڻ ϴ ٽ̴
Ȱ ƴϴ, ɾ ۴ϡ

SECTION6 ܰ ǥ ϴ
3 Ʒù
üũ ȰȭѴ
A ȸ м ΰ?


CHAPTER2 ̵ ߻
5W1H ĵ
Q ߻ þ ũ⡯ ΰ?
SECTION1 ƴ ϱ
ǰ ȸǸ غϴ , ΰ?
5W1H ϸ ƴ ϸ俬ϰ δ
5W1H Ϻϰ Ȱϴ 2 Ʈ

SECTION2 5W1H ߻ ƶ
ο ãƳ
, ǰ ΰ?
ǰ ΰ?
߻

SECTION3 Ͻ ʸ 5W1H ϶
ٲپ°(ۡ )?

SECTION4 ο ̵ W 4W źѴ
Ÿ߰ ٲ å ƴϴ
ǰ ص ʴ


SECTION5 ü 뷮 ̵
ɼ ߿ Ѵ
̵ ش Ʋ
̵ Ӱ Ѵ
󸶳 ԰ ߴ° ̴
A ߻ þ ũ⡯ ΰ?


CHAPTER3 Ŀ´̼
Why-How ִ
Q ? ¡ ΰ?
SECTION1 Why-What-How Ѵ
밡 Ǵ 5W1H
Why-What-How
ϱ ִ

SECTION2 Why-How Ƕ̵带 ׸
븦 ϴ ̶?
?
ΰ踦 ϴ
Why-How ƴ Ѵ

SECTION3 ൿ ϴ ľѴ
ǽϰ ϴ°?
Һ Ѵ
ൿ ġ Ȯϰ

SECTION4 Why-How Ʈ
ڻ
Why-How
ٰŷ ϸ
޽ ̴´

SECTION5 ο 3C+4P
ڻ ű
3C м и Ѵ
4P Ѵ

SECTION6 ο 5W1H
3C+4P ġ üũѴ
A ? ¡ ΰ?


CHAPTER4 ذ
3W1H ߸
Q ذ¡ ΰ?
SECTION1 ۰ Ѵ
ó  ʴ´
ũⰡ ũ ش ʴ´
3W1H ȿ ذѴ
ϴ ٲ ȴ

SECTION2 What Where ȿ ¿Ѵ
𸦡 Ư ΰ?
ϰ
ذ ΰ?
ǵư⡯ Ȯ ϶

SECTION3 What, ذϴ ΰ
ȸ ȸϷ?
ǥ ̴ ΰ?
Ȯ 5W1H
, ߱, ܱ 3 Ѵ

SECTION4 Where, ִ ΰ
Ѱ Ѱ ϶
ϰ 5W1H
ڿ ͸ мϸ ̱ Ѵ
ؾ 2
Ҽ ư

SECTION5 Why, Ͼ ִ°

ɸ ൿ

SECTION6 How,  ؾ ϴ°
 ذ ΰ?
ذå ü 5W1H
ȹ ϴ Ǵ ?
ٶ ذ̶ 5W1H ǰ ¥
A ذ¡ ΰ?

ġ ܼϰ ϰ, Ϻϰ ذѴ

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ZAP 2020-04-15 0